Patrick Craig

Designing for a Peak Experience

October 27 | 8:30 & 1:30 | 90 Minutes | Oxford Hotel, Bond Room

During this adventure you will be given the tools to strategize, ideate, and design a series of compelling, successful experiences that span the lifetime any complex customer lifecycle! Let James and Patrick guide you through a holistic design strategy process for helping people plan the perfect vacation – an optimal scenario for designing for an extended user journey. Join us and learn how to captivate the user at each step in the decision process by leveraging real design research, concrete business objectives, and tools for linking together each moment along the way. After all, in this world where everyone is so damn busy, there is no greater honor (or responsibility!) than helping someone plan their perfect getaway.

Where I'll Be

October 27 | 8:30 & 1:30 Designing for a Peak Experience

For more than decade, Patrick has worked as a Creative Director and Experience Designer tackling critical challenges to transform companies. Prior to this, he spent time shaping the future of design as faculty at the Art Institute of Portland. Since moving to Bend he has found a love for Kamado grilling and Tenkara fly fishing.