2017

Lynda Decker

President and Creative Director | Decker Design

MASH UP : Projection Mapping by Crahmanti

October 26 | 5:00 | 120 minutes | Liberty Theater

Stop by the Bend Design hub to view exhibits and projection mapping produced by Bend Design Exhibit volunteer extraordinaire, Heather Crank. Meet speaker, Lynda Decker, and mingle with other design thinkers.

Women, Design and Leadership

October 26 | 9:00 | Tower Theatre

The gender pay gap in the United States is 20% on average, with women earning 80% of what men earn. Sixty percent of design graduates are women, but only 11% of creative directors are female. Based on the current rate of leadership progression, it will be almost 70 years before there is parity of women and men in equal positions of design leadership. Lynda Decker is co-chair of AIGA’s initiative, Women Lead. This year the initiative made a commitment to doubling the number of women leaders in the next two years. Lynda will speak about AIGA’s efforts and how we can create lasting change.

Women, Design and Leadership

October 27 | 8:30 & 1:30 | 90 Minutes | DoubleTree by Hilton Hotel, Mt Bachelor Room

In response to the lack of gender equity in the design industry’s leadership, AIGA Women Lead commissioned research from a noted sociologist. The results were telling: a lack of empathy in the work place creates subtle barriers to female advancement. The AIGA Gender Equity toolkit is a gamefied workshop that addresses this serious issue through humor and fun so that we can all understand one another better and facilitate change.

Where I'll Be

October 26 | 9:00 Women, Design and Leadership
October 27 | 8:30 & 1:30 Women, Design and Leadership

Lynda Decker is President, and Creative Director of Decker Design, a New York City-based design consultancy. Decker is currently co-chair with Heather Stern of the AIGA Women Lead Initiative. She is a former Vice-President of the AIGA/NY chapter.

She began her career at Lubalin Peckolick Associates working as an assistant on the publication, U&lc. Later the firm merged with Pushpin Studios and she worked under the tutelage of both Alan Peckolick and Seymour Chwast. Her career then led her to spend a decade in the world of big advertising where she joined McCaffrey & McCall, Backer Spielvogel Bates and Wells Rich Green. Her work won a Clio and awards from both the One Show and the Art Director’s Club for clients such as Falcon Jet, Mercedes Benz and IBM.

Believing that there was a way to combine the wit of advertising and the discipline of design, she established Decker Design in 1996. Beginning in the living room of her apartment, she grew the firm steadily with clients such as Chase, IBM, Citigroup and Goldman Sachs. Her team has won recognition from Communication Arts, AIGA and numerous other shows.